Our Story
More Than a Label. A Living Story.
You don’t dress to fit into clothes; clothes should fit into your life. At Kaysho, we design pieces that adapt to you, not the other way around. Your choices guide the design, your fit gives it meaning, and together we make outfits that feel like an effortless extension of who you are.
You know how sometimes an ending doesn’t feel like failure, but more like a reset button? That’s exactly what happened with Kritika. When she shut her first label during the pandemic, she didn’t want to just “try again.” She wanted to build something that felt smarter, truer, and closer to her heart. That’s how Kaysho began, not as a second chance, but as a fresh start with real intention.
The name itself tells the story: Kay comes from her name, and Sho stands for motion, movement, momentum. Together, it’s style in motion—ensembles that aren’t made for mannequins or seasons, but for real people.
The only size we make is yours.
We don’t make clothes for racks. We make them for people. For real bodies, real routines, real moods. Every piece starts with your proportions and your preference. Maybe you just want to tweak a sleeve, neckline, or maybe you want a design built entirely from scratch—that’s all part of the process. Think of it less like shopping, more like co-creating.
We’re intentional about more than just design, too. Most of what we make is created only when it’s asked for. And the few pieces we do keep on hand are made in small, mindful runs.
Our ethos are simple:
- Fit is the foundation. We design for you, not mannequins.
- Comfort fuels confidence. Quiet doesn’t mean forgettable.
- Longevity over trends. We design beyond seasons, not for them.
- Your voice matters. The best looks are co-authored.
Beyond Fit. Toward Belonging.
Kaysho isn’t just a label—it’s becoming a design lab. We want to keep going deeper, not just wider. That means smarter tools for customization, sharper construction, and even stronger collaboration with you at the center.
Because at the end of the day, this isn’t about us creating “a collection.” It’s about building pieces that feel like you, because they were shaped with you. As long as that itch to create stays alive, so will Kaysho—and we’re just getting started.
